THE STORY BEHIND OUR COLLECTION
The Journey – our inaugural collection – is for the outcasts: the individuals who are misunderstood, underrepresented and forgotten by society. We’re here to remind them that they’re not alone.
In the current social climate, everyone is dealing with their own struggles. Life is our teacher, and we become stronger each and every day – hardship ultimately leads to resilience. We need to stand together and show courage in the face of adversity, and we need to make it count.
The Journey collection reminds the outcasts to express their story through style. The way we present ourselves is a manifestation of our journey and the legacy we’ve built thus far.
Each piece from The Journey collection features a QR code tag that grants access to our exclusive page. Here, you can discover the struggle-to-strength stories of some of Britain's most inspiring young talents.